Consumer Education and Communication About the Impact of Reg. E Decisions
It’s a hard truth, but when your account holders experience failed debit card transactions due to lack of a Reg. E decision, they blame you. Perhaps they were never contacted about a Reg. E decision, or maybe they didn’t understand the ramifications. But regardless of the reason, a denied transaction creates a negative and embarrassing experience for your account holder, often jeopardizing your relationship with that individual.
While the amendment to Reg. E became effective over 12 years ago, educating your account holders about the consequences of making an opt-in decision should be an ongoing process for your financial institution. Velocity’s Reg. E experts can train your team how to have the conversation with new account holders, those who never made a decision and those who are frustrated due to failed transactions.
What If...
- You had an entire team helping to educate your account holders about Reg. E decisions?
- The scripting and messaging of these outreach communications were customized to your institution?
- You could drastically decrease the number of frustrated account holders due to debit card declines?